While this is true, you don’t want to give up on using email just yet. Especially not since 59% of B2B marketers claim it’s one of the most effective channels for generating revenue.
And it’s even an effective tool for B2C marketers. Statistics reveal that consumers who purchase products via email tend to spend 138% more than those who don’t receive email offers.
However, simply sending emails won't guarantee you these results. It takes careful planning, lots philippines email address list testing, segmentation, and analytics tools to get the best results.
For example, some businesses consider Tuesday to be the best day of the week to send emails. And others find that adding an emoji to their subject line can increase email open rates .
What you will find along your path to a successful email marketing campaign is that your subject line is everything . It is the key to enticing your subscribers to open your emails.
So, in this article, we will discuss how you can use eye-catching Email Subject Line that will get your emails opened.
Let's dive in
" As…"
Everyone is looking to learn how to do something, whether it's to advance their careers or improve their culinary skills. If you have the knowledge your target audience is looking for, leverage it in your email campaigns.
You can easily do this with a “How to…” subject line, which will attract anyone who is interested in acquiring such knowledge. For example, if you offer book publishing services, you can create an instructional email about certain tools that can help writers improve their manuscripts before submitting them to editors.
The key is to know your audience to see what kind of problems they have so you can develop email campaigns around those topics. If you can hit the nail on the head when it comes to offering value, you'll never have a problem getting your recipients to open your emails.
The next step now is to write emails that live up to your audience’s expectations!
" The most effective way/tool for…"
Here's a topic that uses curiosity tied to a benefit to capture the attention and interest of your email list. Now, almost everyone is looking for a way to improve themselves and their lives.
For example, in the B2B sector, you can offer tools and tips to make their jobs easier. And in the B2C industry, you can focus on personal improvements, depending on the industry you are in.
What makes this email subject line effective is that it plays on a person’s curiosity. You’re offering an exclusive look at a top-notch solution to accomplish a goal.
Now, you can play around with your subject line depending on what you're offering. For instance, some examples of subject lines that are curious, interesting, and beneficial include: