WeChat to pay. It doesn’t matter

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The statistical cycle of active accounts should be daily or weekly. Some banks define active accounts as months or even half a year. This cycle is too long. Generally speaking, the probability of losing users who do not make transactions for a month is very high. The longest cycle for active accounts cannot exceed monthly activity. Identify the appropriate user growth driving model. There are four typical growth driving models on the Internet. Product drivers include WeChat, QQ, or some tool products like Tencent Conference. The core of product promotion is to discover market pain points and let users experience the pleasure brought by the product.



Nowadays, consumers generally use Alipay or credit iran telephone code cards are not product-driven. What kind of product manager does the end need? The purpose of end product managers is to improve the work efficiency of the supply side, so the end demand is mainly guided by business problems. This is an important point about end products. End products serve a subject. View details> Sales drive. This is a typical example of T-type products that achieve user growth through the sales system.



Credit cards are somewhat related to sales drive, especially in the customer acquisition phase. Offline is still an important customer acquisition channel, and the acquisition of customers by the agency is very important in offline customer acquisition. If the corporate business is relatively advantageous, it can indeed greatly help the growth of credit card users. However, if there is only a little user growth in the customer acquisition phase, including the card usage phase, the role of sales is not that great. Marketing drive is a typical example of retail products. For example, Luckin Coffee’s marketing is very powerful.