How many visitors does your website actually have?

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When it comes to your website visitors, the two basic things you can track are:

Unique website visits
Total website visits
Unique website visits represents the number list contact number of visitors who came to your website in a given reporting period.

That is, if one of your visitors comes to your website on Monday and then again on Tuesday, the web analytics platform will recognize that it is the same IP address and those two visits will count as one.

What is a unique visitor? - Wiki Seobilidad

Unlike unique website visits, total website visits represent absolutely every single visit to the website.

However, it should be noted that the method of calculating unique visits to the website may not always be accurate. Most web analytics platforms remember such visits with the help of cookies, and if a visitor deletes the cookies even though he or she has already visited the website, the new visit will also be counted.

Therefore, it is recommended that you pay more attention to the total number of website visits, which will give you a more realistic picture of your website visits in general. Learning the basics of web analytics will help you understand how to calculate unique visitors and total website traffic.