Every email should have a clear call to action , and congratulatory emails are no exception. Write a strong sentence, use unique colors and a special font, for example, to attract attention. Use a short but meaningful phrase to create a CTA button.
An example of a simple and concise CTA button
Keep your letters short
The best birthday letters are short and simple. No one nigeria phone number library wants to read a lot of information on their birthday and be distracted from the celebration.
Congratulate your subscriber on their special day and offer them a gift - nothing more, nothing less.
Happy Birthday Greetings from Tinkoff Bank
Use GIF
The human eye is drawn to movement first, so animation, unlike static images, is better able to hold users' attention. Thanks to its ability to enliven content and make it more attractive, GIF animation is popular in email newsletters.
GIFs are a great way to add personality, color, and interest to your messages. Use them to make your greetings emails more engaging.
Instead of a conclusion
To create an impressive birthday letter, you will need:
Collect dates of birth
Test different signup forms to see what works best
Be generous, offer good discounts and free shipping
Use a clear call to action (CTA) in your email
Be clear and direct, don't use long texts
A client's birthday is a great opportunity to interact with them and offer a special discount. This is important because the client will be pleased with the congratulations and gift, and you will improve your reputation, communication with clients and increase sales.