Why visual communication is important

[Ehsanuls55]

Visuals are a faster, easier and more effective way to communicate any message. Here's why visual communication is important.

Accessibility
Visual communication removes language and cultural barriers: traffic lights are understood by everyone, anywhere in the world! It builds bridges between diverse audiences, making it an invaluable tool for international communication.

Speed
Browsing through an infographic saves time compared to reading a 10,000-word report. Diagrams, flowcharts, and infographics can summarize complex ideas, saving time for both the communicator and the audience.

Simplicity
Imagine explaining to someone what an elephant is without using the word "elephant" or its india whatsapp number data synonyms. How many words would you need? Now, imagine drawing one.

Visuals make things simple. From user journeys to software architecture, visual communication makes it easier for all stakeholders to understand context and details.

Comprehensibility
Visuals make relationships more obvious than words. Take a look at James Borradas' example of a long-term growth zone concept map . It's just two lines and a curve. But it's just as powerful in showing us what's obvious.

Conceptual map example

Source JamesClear.com

decision making
When information is clear, concise and obvious, decision making is also better and faster. The simplest example of a visual decision-making tool would be a flow chart or a decision tree. However, with any visual report, insights can be extracted and adjustments made.