Black Friday started out as a day of in-store shopping, but has tended to be overtaken by online shopping, with sales lasting longer and starting earlier. This means that planning your Black Friday marketing campaigns is more important than ever.
If you want to hit the mark on Black Friday, start preparing your campaigns now! AccuRanker has a guide to help ensure your business is ready for the biggest shopping season of the year. Send me the guide now! Black Friday in numbers A whopping £1.
49 billion was spent online in the UK on Black Friday, up 7.3% on last year. However, sales growth was expected to be higher. Black Friday week saw record numbers in terms of sales and traffic in 2018, with Black Friday totalling $6.
22 in online sales, online sales day amazon phone number list in US e-commerce history with $7.9 billion in online sales. Black Friday is not just one-day sales The overall trend is that Black Friday and Cyber Monday are no longer just two-day sales events, with more and more brands launching campaigns in advance and offering Black Friday deals throughout the week or even all of November.
Consumer behavior and shopping habits are changing: an increasing amount of holiday shopping is done on Black Friday, and instead of primarily shopping in physical stores during the actual Black Friday, consumers are shifting to online shopping. Whether you call it “Black Friday,” “Cyber Monday,” “Black Friday Weekend,” or even “Black November,” Black Friday is expanding into a shopping period rather than a one-day event.
while Cyber Monday ended up being the biggest
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