How to Build a Reporting Stack for Beginners

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This is a complicated task, as you cannot look at data in isolation, but rather the combined impact of proposition, marketing, and consumer experience. In order to plan conversion optimization, you need to make sure you are using all the data available.


That said, there is always the issue of time, as data analysis is a very time-consuming process when working on conversion optimization. The value you can get depends on the effectiveness of the test you run. I'll walk you through it step by step, so you can leave UnGagged with ideas and tools to try on your own, as well as a better understanding:

Intermediates and Advanced Getting started with cash app phone number list key analytics reports and setup considerations for testing How to Identify Testing Opportunities at Any Level The Acquisition Problem: Turning Costs into Cash Hall 2 - 2:00 pm - 2:55 pm Jill Quick , Co-Founder - Coloring Department in Don’t hate it when you log into Google Analytics, zoom in to Acquisition > All Channels, and make decisions based on what you see, only to find out it’s all so wrong.


Making those ill-informed, spur-of-the-moment marketing decisions, allocating budgets, and so on, only to find out it’s all a big mess and have to spend even more time wiping tears off your keyboard. Good news: For those of you going to UnGagged (high fives ), I'll be giving a talk about how I spent my many years playing with reports.