What is Customer Retention Rate Management?

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Customer Retention Rate Management is the process of extending and continuing relationships with current customers by providing them with tools to improve their shopping experience.

The objective is to achieve the loyalty of these people who are already consumers of the brand.

The importance of Customer Success
Customer success is a strategy based on anticipating customer questions and needs in order to provide proactive solutions and responses. These techniques increase customer satisfaction, retention and loyalty.

They initially emerged from SaaS "software as a service" companies china whatsapp number database with the aim of keeping their customers in their portfolio for longer and increasing revenue.

Customer success works with specific actions and collaborates with people while they remain customers. In this way, more value is added to the purchase and the quality of the consumer experience is improved.



Mission: Plan and ensure the highest customer lifecycle value.
Focus. He is proactive and his work is long-term.
Success indicators: CRR, customer lifetime value, product usage, revenue.
Jobs to be done: Customer experience, product adoption, upselling, cross-selling.