Use the Structured Data Markup Helper

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Markup directly in HTML
Using Data Highlighter
How to check if your structured data is set up correctly
Refer to the "Structured Data" section of Google Search Console
Use the Structured Data Testing Tool
Common error examples
summary
What is structured data?
Structured data is information written in HTML that has been tagged to help search investors email lists engines understand it. Simply put, it's a way for search engines to understand the content of a web page.

A human who can understand language can look at a string of characters on a web page and understand the company name, phone number, etc., but even if a search engine can recognize a string of characters, it cannot understand what it means. That's where structured data comes in.

The SEO benefits of structured data