In fact, there are over 1 billion users on YouTube alone, while both Facebook and Snapchat report 8 billion daily video views. These numbers are growing constantly and businesses are responding with over 60% using video as a marketing tool. Videos used for marketing are more than just advertisements. Demonstrations, tutorials, and other videos can have a place in your marketing strategy – if you pick the right type and platform.
Here are 10 ways to show and tell your brand’s story through video: Find your audience. Although television advertisements still have a place in your overall marketing strategy, they may not reach as many people as an online video would. This is especially true with young viewers. It is estimated that YouTube reaches more young adults ages 18-34 than any cable television network. Before you adopt any new marketing strategy, you should consider where your target audience views content and what they are looking for.
Persona Checklist and find that it informs our content creation most taiwan telegram data Show and tell. If your video isn’t engaging, it won’t matter how much great information it contains about your products or service. Like any content you create, your video needs to inform the viewer while telling a compelling story. Take advantage of the opportunity presented by video and give your viewers a demonstration of your product or service.