Automate and leverage AI to maximize engagement. Connect with the passive job seeker Ask any hiring manager and they will tell you that the real obstacle to finding top talent is not focusing on the person who is actively looking for a new position, but on the passive job seeker who may not be explicitly looking to make a career change until you know more about what your company has to offer, how it can fit into your culture and organization, and what your brand personality is like.
Essentially, the uphill battle is to constantly remain russia telemarketing data at the forefront of candidates' minds, so they immediately think of you when they're looking for their next opportunity. Filling your Facebook, Twitter, or LinkedIn feeds with recruiting-focused content is perhaps the easiest and most cost-effective way to do this. Additionally, giving the passive job seeker ongoing opportunities to engage with your company on social media also helps build your employer brand and tell your story to a broader audience than you otherwise could.
Build your company's brand. Today's job seeker wants to connect with their company. -thinking and crave a sense of authenticity and honesty regarding the company's ethics. Social media is the perfect platform for companies to build and extend their employer brand in a way that allows for real-time communication and engagement with the job seeker. Photos, videos, testimonials, animations and other content opportunities through social media can help hiring managers pull back the curtain and demonstrate what your company is about and how job applicants can fit into the company culture .