Developed with LLaMA technology, these chatbots promise to act like “people”, providing search and recommendation capabilities, similar to ChatGPT.
According to information from the Financial Times , released by The Verge , Meta mexico number lookup chatbots can come with different personalities, depending on the content covered. An example would be a person with a surfer style to make travel recommendations.
Through this new feature, Meta would be able to increase engagement on apps like Instagram and Facebook, TikTok's competitors, and showcase its own capabilities in the field of AI, as other companies have been doing recently.
During an earnings call a few days ago, Mark Zuckerberg spoke about the company's AI initiatives: "You can imagine many ways AI can help people connect and express themselves across our apps, creative tools that make it easier and more fun to share content, agents that act as assistance, coaches or that can help you interact with businesses and creators, and much more."
Despite all the benefits to users, highlighted by Zuckerberg, the Financial Times draws attention to a detail not addressed so far, the possibility of using chatbots to provide the company with more data about their interests, contributing to ad targeting.
So, are you curious to see how Meta’s chatbots will work in practice? Let us know in the comments!