What awaits us in the next ten years?

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From this perspective, the change has massively strengthened consumers, although at the same time companies emerged whose passion is collecting data and then refining thoroughly analyzed and segmented personal data sets. But is the knowledge of how to handle personal data really already firmly anchored in us and in companies? That is doubtful. At the latest when, due to unstoppable digitalization and accompanied by economic considerations, the next major project is faced with the decision of whether the entire CRM solution should be hosted by one of the three (American) hyperscalers (Amazon Web Services - AWS, Google Cloud Platform - GCP, Microsoft Azure), the question is asked in this context as to which laws data stored in, for example, the USA or China is subject to.

Knowing today that both the European and state parliaments have, and indeed must have, the protection of their citizens in mind, the regulations presented below and which will come into force in the next few years should not be taken lightly and should be reflected in application architecture and company processes at an early stage. That is why we are looking ahead and devoting ourselves to the future developments that await us with regard to digital legislation.

From a European perspective, the years 2020 to 2025 inclusive are a latvia consumer email list formative period in which a series of laws regulating data and data-related applications will be drawn up and adopted at EU level. These laws are initially designed on a horizontal level and form the basis for sectoral legislation such as in banking, insurance or the medical sector.

Data Governance Act (DGA): The Data Governance Act provides a framework for data sharing. The Data Governance Act came into force on June 23, 2022 and will become legally binding in September 2023 after a 15-month grace period.
Digital Services Act (DSA) : The Digital Services Act is aimed at e-commerce activities and is intended to prohibit the misuse of information or the presentation of information. The Digital Services Act came into force on October 4, 2022 and will become legally binding on January 1, 2024.
Digital Markets Act (DMA): The Digital Markets Act sets requirements for online platforms so that information monopolists (e.g. Facebook) cannot exploit their power and fairness can be ensured on online platforms. The Digital Markets Act came into force on November 1, 2022 and will become legally binding on May 2, 2023.
Data Act (DA): The Data Act sets the foundations and guidelines for the use of and access to data so that data is more readily available. The proposal for the Data Act was published on February 23, 2022.
EU AI Regulation: The EU AI Regulation is the first legislative proposal to be presented worldwide to regulate AI applications. The last review loop of the EU AI Regulation took place on December 6, 2022. Since then, it has been in preparation for the trilogue between the three European legislative institutions. The EU AI Regulation is expected to come into force in 2024/2025. The grace period ends in 2024/2025.