As website owners, we understand that we cannot force our visitors to click and browse our pages all the time, especially if they are doing something else.
In an era of short attention spans, there germany business email list many reasons for user inactivity and most of them are already out of our control.
Whether visitors haven't yet decided what to do or buy, being stuck on a page for too long can also cause them to simply turn around and leave.
The good news is that there is a solution to regain your visitors’ attention after the freeze and help them make decisions.
Boost engagement by displaying a popup using Poptin's newly added idle trigger!
What is the user inactivity trigger?
The User Inactivity Trigger automatically displays a popup once it detects that the user is inactive for a specific period of time.
This is used to wake up visitors and speak directly to them as if you want to tell them something important.
How does it really work?
You might be wondering how this idle timer tracks everything across different devices.
To better understand it, this feature automatically monitors the following:
For desktop computers, it tracks mouse movements, whether you scroll, click, or move;
For tablets and mobile devices, checks touchscreen taps and swipes;
and for all devices, detects if the user is typing.
It generally provides fairly accurate tracking of visitor behavior, which allows for better popup results and performance.
In this article, you will learn interesting facts about how you can effectively use inactivity triggers to boost engagement, get more subscribers, and increase sales.
In the last part, I will also show you how to set it up so you can try it yourself.
What you can do with the idle trigger
Promote newly launched products and collections.
Source: Prestashop
Source: Prestashop
Downtime can be the time when visitors are still unable to decide what to buy from your store. Sometimes, customers want help in choosing the best product.
This is the right time to offer them your best opportunity!
Create pop-ups that can highlight your new products, seasonal collections, and even best-selling items. By doing so, you can increase your chances of converting them into customers in no time.
Offer exclusive sales and discounts.
Source: intrigueme.ca
Source: intrigueme.ca
Website visitors often spend more time browsing an online store because they are careful and really want to get their money's worth. That's understandable!
They don't have the opportunity to check the items in person, so they are very interested in details, reviews and prices.
Displaying attractive offers, such as exclusive discounts and deals, can encourage your visitors to continue shopping or, at best, go directly to the checkout section.
One way to entice is to provide a coupon code that they can unlock when they fill out the email form. It adds subscribers to your email list and also gives you the opportunity to close a sale.
Close the deal with a “Complete your order” pop-up
Source: guides.co
Source: guias.co
If the visitor is idle on the cart/checkout page, you can remind them to complete their order by displaying a popup.
You can achieve great results when you also include interesting offers that will entice them to continue with their purchase.
This way, you can reduce the chances of abandoned carts and generate more sales.
Additional sale!
Source: poptin.com
Source: poptin.com
Same when the visitor is idle on the checkout page, highlight related items that you think your visitors might find appealing. If she has a summer dress in her cart, you could also offer summer sunglasses at a discounted price like in the image above. You can also show her similar product options that she might consider.
You provide a great shopping experience and in return, you improve your revenue.