Set up an accompanying communication plan

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To attract potential customers to be interested in and learn about your ads, the key factor is the accompanying quality media products. In addition to investing in advertising costs on platforms, businesses should also invest in building a marketing team to design and write quality, interesting, and attractive media content for readers.

Write interesting articles that link to your company's products, as this will help optimize and promote your company's products and services. First of all, put yourself in the shoes of your customers canada business fax list and imagine the most ideal customer shopping journey, and based on this, develop a channel that allows potential customers to easily reach the point of purchase.

Set up an accompanying communication planSet up an accompanying communication plan

For example, running Facebook Lead Ads only works best when you know how to achieve a harmonious balance between content and media. If you want to attract more potential customers and increase brand awareness, short videos or multiple images are the perfect choice. Some tips to help promote on platforms more effectively:

Images/Videos: Use high-quality, clear images or videos. Focus on the benefits of your product/service rather than just describing its features, and your content should be engaging within the first 3 seconds.

Title and description: Use a short, attractive title that hits the customer's needs and uses strong keywords such as: free, limited, special, only left, etc. The description should focus on emphasizing the value and the reason why customers should leave their information.