“Maybe I didn’t touch on something during the whatsapp australia meeting, but if they click on that section in the follow-up, I can bring it up in our next conversation.”
The Results: Increased Engagement
Since implementing OneMob, Tommy has seen a significant improvement in his cold prospecting engagement. His average engagement rate has jumped to 30-35%, allowing him to get his foot in the door more often and separate himself from competitors.
Tommy’s Top Tips for Sales Success
For salespeople looking to improve their prospecting efforts, Tommy has a few key pieces of advice:
Dive in! Don’t hesitate to start using tools like OneMob. It might feel awkward at first, but practice makes perfect.
Keep it short: Shorter videos get more engagement. Tommy suggests keeping videos the same length as a voicemail unless it’s a detailed recap.
Reuse content: Don’t reinvent the wheel. Record key messages once and reuse them. This saves time and ensures consistency in your outreach.
“I reuse almost all of my content so I’m not constantly re-recording new videos. It’s a huge time-saver!”
Conclusion
OneMob has given Tommy the ability to prioritize his outreach, track real-time engagement, and follow up effectively—all while setting himself apart with personalized video messaging. For sales professionals looking to optimize their prospecting and increase engagement, OneMob is proving to be an invaluable tool.
Thanks again to Tommy from Paychex for sharing his journey! If you’re looking for more tips or insights, feel free to connect with him on LinkedIn.