Semrush News – August 2019

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At SEMrush, we are constantly looking to fine-tune our tools and improve the user experience.

A continuous flow of product updates supports our track record.

With so many new features being added every month, we decided to start this monthly roundup series and introduce you to all the recent changes we've made to SEMrush.

The vast majority of updates you'll see now are available in your account at no additional cost.

The best thing you can do is try out these features and let us know directly how they work for you!

Without further ado, here's what we've been working on in August:

Competitive research and market research
Solutions for content marketing
SEO: Backlinks, Keyword Research and More
Local SEO
Big data is getting even bigger
Solutions for agencies and freelance professionals
Advertising solutions
Social Media Marketing
Competitive research and market research
Traffic Analysis
A new report has been added to the tool: Top Landing Pages.

This report shows the 50 entry pages that received the most inbound traffic (an entry page is the first page a website visitor comes to during their session).

For each of these landing pages, you'll see detailed statistics for the number of unique visitors, proportion of desktop and mobile, and total volume of traffic generated by each source - direct, referral, social, search, and paid.

Here are some of the questions the report's data can help you answer:

What are the most visited pages on a domain?

Are they category pages? Are they product pages or blog posts?

How many people are attracted to a specific product?

What are the main traffic acquisition channels for these pages?

What is your competitors' estimated number of customers? (look for a URL that contains something like /basket or /checkout)

Are there valuable regional markets you didn't know about?

Are there any drastic changes in marketing strategy, business structure or priorities over time?

Related Reading: 8 Insights You Can Gain from Competitors' Top Landing Pages



SEMrush News August 2019 - Traffic Analytics
Zillow, the real estate marketplace, focuses on properties that are for sale, rather than those that are for rent.
Market Explorer (New)
We have launched a completely new tool that complements our existing market research tools.

Market Explorer saves the hours and days one might spend trying to understand a particular market.

We use a powerful combination of clickstream data (anonymized browsing dubai filipino whatsapp group data from real users) and SEMrush's proprietary machine learning algorithms to provide market insights based on a single domain you enter.

No fancy calculations, no multiple statistical tools and databases, and no spending a fortune on a custom market report.

Here's what you can do with Market Explorer:

Evaluate the current market size and its trend.

Reveal the top 20 players and their market share.

Work on the main traffic acquisition channels.

Gain insight into the online marketing strategies of the top 20 participants.