Choose the right channels
Posted: Wed Feb 19, 2025 10:18 am
Check if the content you want to repurpose is evergreen or time-constrained. An article that performs well year-round may be easier to repurpose right now, while event-specific or seasonal content may need to be carefully scheduled before posting.
Repurposing content for social media also means you need to consider where it’ll be posted. The right channel makes all the difference—how you tell the story is equally as valuable as the story itself. Your repurposing strategy needs to consider audience network preferences, along with your social goals for the year.
For example, if your audience is largely active on LinkedIn and one of your goals philippines mobile database is to increase visibility on that network, then you’ll want to consider how best to repurpose content that’ll get more eyes on your feed.
While LinkedIn is a great space for sharing thought leadership content, be sure to think about what else social media users want to see on that channel. This will help you increase visibility on that network and improve social follower retention as well.
Repurposing content for social media also means you need to consider where it’ll be posted. The right channel makes all the difference—how you tell the story is equally as valuable as the story itself. Your repurposing strategy needs to consider audience network preferences, along with your social goals for the year.
For example, if your audience is largely active on LinkedIn and one of your goals philippines mobile database is to increase visibility on that network, then you’ll want to consider how best to repurpose content that’ll get more eyes on your feed.
While LinkedIn is a great space for sharing thought leadership content, be sure to think about what else social media users want to see on that channel. This will help you increase visibility on that network and improve social follower retention as well.