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Related: For a more comprehensive list, you can read our blog post on the best payroll software for small businesses .

CRM
Managing customer data in scattered Excel sheets can be a mess. You might be dealing with missed followers, forgotten birthdays, unsent emails, mixed signals, and frustrated teams and customers.

CRM applications eliminate this nightmare. They consolidate all customer data into one accessible platform. This allows sales, marketing, and customer service teams to:

Easier access to information:
Personalize the customer journey : Deliver targeted experiences based on the customer's history.
Increase efficiency: Automate tasks and free up time for strategic work.
Sales reps can prioritize high-value opportunities and close deals faster. And marketers can leverage customer philippines telemarketing data insights to create impactful campaigns. Customer support sees a complete view of every interaction, providing exceptional service every time.

14. CRM HubSpot
HubSpot CRM
HubSpot CRM is the most popular CRM software on the market. It is affordable and offers a wide range of features, making it a great choice for most small businesses. Plus, the free plan gives you access to an unlimited number of users and contacts.

For more information about HubSpot CRM, you can check out our full HubSpot review .

HubSpot's strength is its all-in-one functionality. It seamlessly combines the sales, marketing, customer service, CMS, and operations hubs, making it easy to connect all your data.