It is the end of the information economy, it is making way for the reference economy. Everything stands or falls with the recommendations of the user. The products that no one talks about are hopeless, they are like artists without an audience. The companies that do not see or block the existence of these kinds of conversations are hopeless. They are the stubborn deniers, who do not even notice that they are growing closed with complacency, also a form of obesity. The music that is not shared, because everyone is afraid of copyright injunctions, is also hopeless.
The information economy is dead, long live the reference economy. It is not the data centers that are brother cell phone list going to take over the world, it is the reviews. King Content has run its course. More than half of the Dutch population is too fat. Public health is at risk, says the National Institute for Public Health and the Environment. There is excessive fat accumulation in many Dutch bodies. Many are obese, it is a chronic disease. And what if we replace the word 'fat' with 'information'?
We then find that more than half of the Dutch have access to and use an excessive accumulation of information? Information that is everywhere, accessible everywhere, cheap, abundant and the chaff sits happily next to the wheat. Information is like a hamburger: as long as the hamburger is not sold, nothing happens, but when it is eaten it has its effect. You can't see it from the outside, but the greasy hamburger causes permanent damage with repeated use, the organic burger made from free-range meat can be nutritious and responsible.