AI and Retail Artificial intelligence

[nusratjahan]

in online or in-store retail is viewed favorably by consumers: 55% of them say they're very or somewhat open to conversing with an AI-powered virtual assistant, ready to recommend products suited to their needs. Thirty-one percent are unsure about doing so, followed by 14% who reject the idea of ​​dealing with a "virtual shopper." Among the sectors where people are most interested in using virtual shoppers are telephone and electrical services (38%), technology device sales (36%), and clothing (33%). Lower percentages are recorded for food and beverages (22%), insurance policies (19%), and vehicles (16%). Nineteen percent of traditional customers say they're unwilling to purchase anything without a human operator.

Among the reasons customers would prefer a human buy bulk sms service to a "humanoid" are a better understanding of their needs and the ability to make the shopping experience more enjoyable. Among the reasons they would prefer interacting with AI are the ability to avoid embarrassing situations and the ability to save on the cost of the item they purchase. Almost all (87%) agree that the company should still inform the customer that the interaction is taking place with a virtual assistant and not a human.

Replacing humans: where?
When asked about specific cases, despite the desire in some cases to engage with virtual assistants, respondents still expressed some hesitation. Regarding autonomous driving, 45% of respondents would feel uneasy and more at risk if a human were to replace them, and 30% said they were bored by the situation because they were interested in driving. Only 25% said they felt safe and expected fewer accidents. This is not far removed from the case of signing contracts for a new home account with a virtual operator instead of a human. 43% of users said they didn't trust it and felt uncomfortable, while only 20% said they would feel safe.