A particular holiday or time of day to bring people in to watch your content. You can send reminders to your subscribers about your content once it goes live, just figure out the best time to send those emails. Users can enjoy the luxury of watching their favorite creators on special holidays like Christmas, Halloween, and even New Year.
Instagram, Snapchat, and Facebook hold features that allow you to customize your local marketing email list content to fit the holiday, such as gifs, emojis, timestamps, and even music. Note that if you’re using ephemeral content for a branded campaign, then that’s against Instagram’s rules and regulations. 2. Promote Users To Your Audience Ephemeral content works well because it’s real and raw, and people prefer to see that kind of content in this day and age.
Snapchat was once the most popular social media platform because of this, and when Facebook and Instagram soon followed suit, Instagram experienced a large influx of users. Users loved ephemeral content because it can enhance brand loyalty by demonstrating authenticity and exposing the real, genuine human faces and minds behind the products. Image Source: Instagram Ephemeral marketing campaigns allow the consumer to act on behalf of a brand, whether it be by editing and modifying photos or an opportunity to produce a brand-related image or story.