TikTok is becoming a major traffic driver. Netflix and Paramount quickly understood this. seeing fans publishing content. they decided to do it themselves with the motto: Create like a creator. Adobe . meanwhile. has positioned itself as a creativity accelerator. eliminating the fear of the blank page. Creative cycles that used to last weeks and result in maybe two campaigns a year have shrunk to minutes. Google CMO Kristen O’Hara also sees AI as the technology that saves education. providing access to personal training assistants. an idea that was highlighted in the Google Zeitgeist.
Finally. the virtual world is infiltrating the workplace. Nickole Tara of Sri Lanka telegram Cirque du Soleil. a pioneer in using AI for her shows. says that thanks to technology. Thursday is now the new Friday. In a panel titled “Embrace the Power of Fandom to Connect Content and Commerce.” Alexys Coronel. head of US entertainment and telecommunications at Amazon Ads. spoke with Andrew Wallenstein. president of Variety Intelligence Platform and chief media analyst. about how brands can connect with fans — and how that relates to Prime Video’s transition to an ad-supported service.
Coronel revealed that Amazon’s goal is to deliver 115 million unique users to its US advertising community. “Unless you opt out. you’re going to start enjoying what we think are very compelling ad experiences within Prime Video.” she said. Conclusion In a world filled with generative AI. let's try to keep one foot in reality. For Jason Carmel. Global Creative Data Lead at VML. AI is just software [sic] (even a very smart one.. and we immediately look very stupid when we replace "an AI-boosted computer" with "a computer boosted by software".
The Best Ways to Qualify Leads
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