In fact, many companies are interested
Posted: Tue Jan 07, 2025 4:54 am
This is also important in designing scenarios with MA tools. In order to design a highly accurate scenario, it is essential to be completely from the buyer's perspective.
in creating customer journey maps as a prerequisite for designing scenarios with MA tools. This can be seen from the fact that the search volumes for "customer journey" and "marketing automation" have been trending in similar ways.
Medics Co., Ltd., which provides marketing support services for BtoB companies, co-hosted an online seminar with Innova Co., Ltd. entitled "Strengthening your company with digital technology: Marketing DX strategy and practice for the manufacturing industry" on Wednesday, November 6th and Thursday, November 7th, 2024. We will provide a report of an excerpt telegram data from the seminar.
As DX (digital transformation) in the manufacturing industry progresses rapidly, the digitalization of marketing has also become an important issue. In order to avoid missing out on new business opportunities, it is essential to promote marketing DX. In this seminar, Innova Co., Ltd. and Medics Co., Ltd. explained the necessity of marketing DX in the manufacturing industry and how to implement it, while introducing the latest marketing methods and case studies. The content will be useful for marketing personnel in the manufacturing industry to consider future digitalization strategies.
table of contents
Chapter 1: Lecture by Mr. Munakata of Innova Co., Ltd.
Chapter 1-1: Why should manufacturing companies embrace marketing digital transformation?
Chapter 1-2: Introduction of successful cases of marketing digital transformation in the manufacturing industry
in creating customer journey maps as a prerequisite for designing scenarios with MA tools. This can be seen from the fact that the search volumes for "customer journey" and "marketing automation" have been trending in similar ways.
Medics Co., Ltd., which provides marketing support services for BtoB companies, co-hosted an online seminar with Innova Co., Ltd. entitled "Strengthening your company with digital technology: Marketing DX strategy and practice for the manufacturing industry" on Wednesday, November 6th and Thursday, November 7th, 2024. We will provide a report of an excerpt telegram data from the seminar.
As DX (digital transformation) in the manufacturing industry progresses rapidly, the digitalization of marketing has also become an important issue. In order to avoid missing out on new business opportunities, it is essential to promote marketing DX. In this seminar, Innova Co., Ltd. and Medics Co., Ltd. explained the necessity of marketing DX in the manufacturing industry and how to implement it, while introducing the latest marketing methods and case studies. The content will be useful for marketing personnel in the manufacturing industry to consider future digitalization strategies.
table of contents
Chapter 1: Lecture by Mr. Munakata of Innova Co., Ltd.
Chapter 1-1: Why should manufacturing companies embrace marketing digital transformation?
Chapter 1-2: Introduction of successful cases of marketing digital transformation in the manufacturing industry