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B. Natural positioning (SEO)

Posted: Sat Jan 18, 2025 5:29 am
by Dimaeiya333
In order for content to be well positioned by search engines, it is important to respect the rules of natural positioning.

SEO is a digital marketing technique whose objective is to optimize the positioning of a website in the organic search results of Google and other search engines .

To achieve this, SEO involves optimizing:

the content of the website
its architecture
its loading speed
your safety
its accessibility to search robots.
So it is necessary to include relevant keywords and optimize titles, descriptions and tags within your website . SEO also involves building quality links to your website to improve its authority and relevance to search engines.

Unlike paid advertising, which requires an ongoing budget to maintain results, SEO is a long-term investment that you can't afford to miss out on to stay in the online business race.

C. Social networks
Once you've created your content, it's important to promote it to your target audience, particularly through the use of social media. Social media management involves managing your company's online presence on different social platforms such as Facebook, Twitter, Instagram, LinkedIn, etc. This involves regularly posting engaging and relevant content for your community, interacting with followers, and managing your company's online reputation. The objectives are to reinforce your brand image, attract your audience, and stimulate interaction with your potential customers.

Through social media, you have the opportunity to develop your business in several wa armenia mobile phone number list ys. Firstly, social media management allows you to expand your reach by reaching new potential customers thanks to the virality of the content shared. Secondly, it offers you the opportunity to build trust and engagement with your community by listening to their needs and offering them valuable content. Thirdly, it encourages the loyalty of existing customers by regularly engaging them and keeping them informed of your company's latest news and promotions. The result can be increased brand visibility, improved online reputation and increased sales.

D. Email marketing
Instead of sending endless promotional emails to your prospects, opt for inbound email marketing. This approach relies on the creation of content such as how-to guides, white papers or newsletters, which are offered in exchange for the prospect's contact details. The goal is to build a qualitative relationship with the prospect and accompany them throughout their purchasing process.

Inbound email marketing allows you to build a qualified database of prospects interested in the products or services you offer. You will better understand the needs and preferences of your prospects by analyzing their online behavior and personalizing the emails you send . This approach, based on customer service, will likely translate into an increase in sales .