Collect useful data about customers

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Using the data you collect from your affiliate marketing efforts can also benefit your business. You can track which promotions are successful to determine what works for your particular customers.

You can also use email addresses to build a list of all b2c data included have potential leads. This can help you build a solid foundation on which to promote in-store events and products.

If you want to get the most out of your data, you'll probably find a reliable affiliate management tool useful. Our Easy Affiliate Plugin allows you to track your affiliates' success and analyze their performance:

Affiliate Statistics Panel for Easy Affiliate Plugin
Using our real-time reporting you can keep track of your affiliate statistics. Easy Affiliate also offers detailed click tracking. This will allow you to see where certain clicks are coming from, including specific email links. By leveraging this data, you can make future decisions to improve your affiliate strategy and increase your sales.

Conclusion
As e-commerce becomes more popular, attracting business to your brick-and-mortar location can become more difficult. Fortunately, creating an affiliate marketing program can help you bridge the gap between the Internet and the web.