The importance of experience, authority and trust

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Google places a lot of importance on the concept of EAT, an acronym for Expertise , Authoritativeness , and Trustworthiness .

Sites that don't display these features tend to be seen as lower quality, while those that do are rewarded. EAT is becoming increasingly important as algorithms evolve to understand user intent.

The more popular and important a website is, the more weight the links from it carry. A website like Wikipedia, for example, has thousands of different sites linking to it. This means that it brings a lot of experience, has gained authority, and is trusted by these other sites.

Linkbuilding
How to get good Linkbuilding?
To gain trust and authority with search engines, you need links from sites that have good EAT properties. They don't have to be Wikipedia-level sites, but they do need to offer searchers credible and trustworthy content.
Google places a lot of importance on the concept of EAT, an acronym for Expertise , Authoritativeness , and Trustworthiness .

Sites that don't display these features tend to be seen as lower quality, while those that do are rewarded. EAT is becoming increasingly important as algorithms evolve to understand user intent.

The more popular and important a website is, the more weight the links from it carry. A website like Wikipedia, for example, has thousands of different sites linking to it. This means that it brings a lot of experience, has gained authority, and is trusted by these other sites.

Linkbuilding
How to get good Linkbuilding?
To gain trust and authority with search engines, you need links from sites that hav malta mobile phone number list e good EAT properties. They don't have to be Wikipedia-level sites, but they do need to offer searchers credible and trustworthy content.

As a curious note, external links in all Wikipedia articles have the attribute rel=“nofollow” , so they do not contribute to the relevance or authority of the sites linked in the References section of each article.

Avoiding bad practices during link building, such as forced, paid or low-quality links, will help you stay away from penalties. Detecting toxic links and having a clear policy to deal with them is another point to consider.

Creating a site that is considered expert, authoritative, and trustworthy should be your guide when practicing SEO, and especially when planning your link building strategy . You will not only end up with a better site, but one that is prepared for the future.

web-audit
As a curious note, external links in all Wikipedia articles have the attribute rel=“nofollow” , so they do not contribute to the relevance or authority of the sites linked in the References section of each article.

Avoiding bad practices during link building, such as forced, paid or low-quality links, will help you stay away from penalties. Detecting toxic links and having a clear policy to deal with them is another point to consider.

Creating a site that is considered expert, authoritative, and trustworthy should be your guide when practicing SEO, and especially when planning your link building strategy . You will not only end up with a better site, but one that is prepared for the future.

web-audit