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[fomayof928@mowline]

The 2024 Summer Olympics, which opens on July 26, have once again captured the attention of consumers around the world. What are the hottest topics in online gaming-related conversations? In this blog, we analyse online discussion and coverage of the 2024 Summer Olympics using Brandwatch consumer research. Viewer insights on the Summer Olympics A recent industry study showed that 78% of U.



consumers who plan to watch the 2024 Summer thailand telegram phone number list plan to do so via social media. Brandwatch data mentions that popular social networks such as X and TikTok are the main sources for consumers to obtain game-related updates. Many consumers found the Summer Olympics content on TikTok very entertaining.



They enjoyed watching behind-the-scenes content such as athletes sharing their journeys and perspectives, different personalities, room and restaurant tours, and more. Our research also shows that many consumers prefer to watch the games in the privacy of their own homes. Between July 23 and July 28, 2024, we found nearly 2,600 mentions of people saying they were watching the Summer Olympics at home or on television.