How to incentivize and obtain more and more User Generated Content?
As we have already said, these types of contents can be extremely useful for companies, as they represent a form of free and authentic advertising.
But how can we incentivize and obtain more and more User Generated Content?
By leveraging the right strategies , such as organizing social uganda consumer mobile number list events, motivating users, and offering prizes and rewards, you can create an active and engaged community with your brand .
Let's see it in detail.
Create events that generate sharing
One of the best strategies to encourage the creation of User Generated Content is to organize events that encourage sharing on social media.
They must therefore be events that are anything but boring: highly engaging , that create FOMO and that make participants have an uncontrollable desire to show their followers and friends that they were present at that crazy event.
In short, like our Marketers World .
For example, you can create a themed event around your business, where attendees are invited to take photos or post on social media using a specific hashtag.
For example, our #marketersworld generated more than 1000 posts on Instagram!
This way, you encourage user participation and generate greater engagement around your brand.
But that's not all, at Marketers World we di
However, we recommend that you carefully manage the content of the reviews, responding appropriately to any criticisms and trying to resolve the problems reported by your customers.
And this is damn important : never try to manipulate reviews or create fake ones , as this could seriously damage your business' brand reputation .
Free ad placement
When we talk about free ads we mean sites or platforms whose contents are inserted directly by users.
Let's take some examples.
Booking or Airbnb are accommodation booking sites that contain advertisements created by users themselves.
A more particular example could be LaPiccolaVolante , a site that collects stories by emerging writers (who therefore generate content) and creates games or contests based on the evaluations of the writers' stories.