Pavel Lemishevsky , SEO specialist at TexTerra:
Posted: Sun Jan 19, 2025 4:47 am
Informational keywords, as a rule, have less competition (especially if they are mid-frequency and low-frequency semantics). It is as difficult to promote high-frequency keywords as it is to promote commercial ones. In summary: a balanced approach to content, focused on both informational and commercial semantics, will allow the target audience to see your site at different stages of the user journey. This contributes to achieving conversions in the long term.
“Attracting leads and converting them into customers with the help of list of canada whatsapp phone numbers informational materials is, in fact, one of the tasks of content marketing. Imagine that a client needs, for example, an SEO audit. Competitors will describe the essence of the service and its practical benefits in approximately the same way. Of course, you can show cases to persuade the user in favor of your company, but for this you need him to see both the service and the case “attached” to it.
.. So, since the service is the same, you can’t just saturate the page with commercial semantics like “order an SEO audit” and do nothing else. You need your site as a whole (and a specific page) to weigh more and ultimately be higher in the search results. To do this, you create a resource with useful materials — a blog, to put it simply. By going there on non-commercial queries like “how to do an SEO audit yourself”, users (not only potential clients — and even mostly not them!) create good behavioral indicators, the resource becomes more significant in the eyes of search engines.
“Attracting leads and converting them into customers with the help of list of canada whatsapp phone numbers informational materials is, in fact, one of the tasks of content marketing. Imagine that a client needs, for example, an SEO audit. Competitors will describe the essence of the service and its practical benefits in approximately the same way. Of course, you can show cases to persuade the user in favor of your company, but for this you need him to see both the service and the case “attached” to it.
.. So, since the service is the same, you can’t just saturate the page with commercial semantics like “order an SEO audit” and do nothing else. You need your site as a whole (and a specific page) to weigh more and ultimately be higher in the search results. To do this, you create a resource with useful materials — a blog, to put it simply. By going there on non-commercial queries like “how to do an SEO audit yourself”, users (not only potential clients — and even mostly not them!) create good behavioral indicators, the resource becomes more significant in the eyes of search engines.