How to Make an Instagram Live?
Posted: Sun Jan 19, 2025 6:47 am
Instagram Live is a simple feature that is available to all users and all types of accounts.
Making a live broadcast is very easy: you just have to go to Stories and start a process that is quite intuitive. In any case, below we show you step by step how to achieve it:
Go to the main page of the app and click on the “+” icon in the top right corner.
Go to the “history” tool and enter it. At the bottom of the screen, you will find various options. If you drag it to the right, the option “live” (for Latin America) or “direct” (for Spain) will appear.
Click the white button in the center to start streaming.reunion business email list To start, the app first checks if the connection is stable.
Currently, Instagram allows broadcasts of up to 4 hours. During the Live, the number of people viewing it is displayed and it is possible to interact with them, respond to comments and invite other users to join in for a joint broadcast.
To end your live broadcast, simply click “end” and confirm your action. You will then be presented with the following options: “share on IGTV”, “download video” or “discard media”.
Organizing a Live on Instagram
To make a successful Live, advance planning is necessary. Below, we share some useful tips that will take your live broadcasts to the top:
Set a purpose for the Live. It is important to know what you are going to talk about, explore the topic and remember it during the Live.
Please note that there are users who may join in the middle of the Live and it is important that they understand what it is about; in this case, the mechanism is similar to what happens when someone starts watching or listening to a television or radio program that has already started.
Announce the live stream in advance. While many people will see it instantly in their notifications, it's essential to announce the event in advance. Discuss the topics you'll be speaking about and publicize the schedule so users can prepare. You can even provide a timer for your followers to use as a reminder.
Use relevant hashtags. This will allow you to increase visibility and reach a wider audience. Their use is similar to that of keywords used in organic positioning.
Test the quality of the sound and video beforehand. Use the Instagram camera and record a video to test the quality: you don't want to be surprised during the live broadcast and realize that the quality is not optimal.
Take care of the appearance of the recording stage. The stage where you will be doing the Live is important. Find a quiet, well-lit place with no noise that could interfere with the broadcast. Avoid very bright or very dark places: natural light is best. You can include thematic elements, but make sure they are not too distracting. Remember that you are the center of attention.
Share upbeat content. Lives are a source of entertainment, so be sure to share fun and informative videos that will keep users engaged.
Broadcast at key times. Take advantage of the times when more people are online to achieve greater reach. You can find out this by studying information about your followers.
Involve your followers. Immediate interaction is one of the appeals of Instagram Live. Greet people who join in, read their questions, and answer them live. You want to encourage conversation because, even though you're the center of attention, it's important to use that position to connect with your audience.
Making a live broadcast is very easy: you just have to go to Stories and start a process that is quite intuitive. In any case, below we show you step by step how to achieve it:
Go to the main page of the app and click on the “+” icon in the top right corner.
Go to the “history” tool and enter it. At the bottom of the screen, you will find various options. If you drag it to the right, the option “live” (for Latin America) or “direct” (for Spain) will appear.
Click the white button in the center to start streaming.reunion business email list To start, the app first checks if the connection is stable.
Currently, Instagram allows broadcasts of up to 4 hours. During the Live, the number of people viewing it is displayed and it is possible to interact with them, respond to comments and invite other users to join in for a joint broadcast.
To end your live broadcast, simply click “end” and confirm your action. You will then be presented with the following options: “share on IGTV”, “download video” or “discard media”.
Organizing a Live on Instagram
To make a successful Live, advance planning is necessary. Below, we share some useful tips that will take your live broadcasts to the top:
Set a purpose for the Live. It is important to know what you are going to talk about, explore the topic and remember it during the Live.
Please note that there are users who may join in the middle of the Live and it is important that they understand what it is about; in this case, the mechanism is similar to what happens when someone starts watching or listening to a television or radio program that has already started.
Announce the live stream in advance. While many people will see it instantly in their notifications, it's essential to announce the event in advance. Discuss the topics you'll be speaking about and publicize the schedule so users can prepare. You can even provide a timer for your followers to use as a reminder.
Use relevant hashtags. This will allow you to increase visibility and reach a wider audience. Their use is similar to that of keywords used in organic positioning.
Test the quality of the sound and video beforehand. Use the Instagram camera and record a video to test the quality: you don't want to be surprised during the live broadcast and realize that the quality is not optimal.
Take care of the appearance of the recording stage. The stage where you will be doing the Live is important. Find a quiet, well-lit place with no noise that could interfere with the broadcast. Avoid very bright or very dark places: natural light is best. You can include thematic elements, but make sure they are not too distracting. Remember that you are the center of attention.
Share upbeat content. Lives are a source of entertainment, so be sure to share fun and informative videos that will keep users engaged.
Broadcast at key times. Take advantage of the times when more people are online to achieve greater reach. You can find out this by studying information about your followers.
Involve your followers. Immediate interaction is one of the appeals of Instagram Live. Greet people who join in, read their questions, and answer them live. You want to encourage conversation because, even though you're the center of attention, it's important to use that position to connect with your audience.