Don’t be afraid to have your sales team do the old-fashioned thing and initiate a call with a decision-maker at a company that you’re looking to work with. Now, this doesn’t have to always be cold calls. Maybe that lead signed up for a free trial and hasn’t converted to a paid subscription, making them more of a warm lead. A phone call from a platform expert might be just what they need to answer questions or other barriers.
12. Search Engine Optimization (SEO) Of course, you cannot ignore the use of search engines if you’re bulgaria phone number data trying to grow your list of SaaS prospects. Simply put, your target market is always going to use Google to look for answers to their biggest questions. Optimizing your website for certain keywords and searches should always be a big part of your marketing strategy. Following best practices like updating meta titles and descriptions, using keywords in your content, and otherwise ensuring your page speed meets standards are all good places to start.
up with your SEO to ensure you’re still outranking competitors. 13. Paid Traffic and Landing Pages If you’re really looking to increase the number of SaaS lead prospects for your business, consider this double punch. Create a landing page with a special offer or incentive, a video describing how your product solves its biggest issue, or any other information in an easily digestible format.