Understand the pain points of consumers
Posted: Mon Jan 20, 2025 3:38 am
Practical case of gamification marketing: Maobai Market uses Omnichat to display messages on the website, allowing customers to participate in click-through activities on the website.
Layra also said: "Although these bonuses are small in denomination, they are obtained after customers participate in the interaction, and the usage rate is also very high."
E-commerce discounts don’t need to be high. and cultivate good interactive relationships. Even small discounts can bring great results.
Any activity will have diminishing marginal benefits. The key is to replace it frequently and create different and interesting ways to increase guest participation. The Furry Market understands the voices of pet owners very well, so it can continuously plan activities that can impress customers.
Extended reading: [Gamification Marketing Case] Website spain email list click-through game allows 5 yuan shopping credit to create a 20% conversion rate!
Email Marketing Strategy of Furbaby Market
Maintaining customer relationships is the first goal of Maobai Market’s email marketing. Compared with other social channels, email marketing has a higher reach rate and can enable more in-depth communication. Therefore, Maohai’s EDM positioning in marketing layout is to explore the in-depth needs of topics or products.
The open rate is the most important indicator of email marketing in Maohai Market, and the average open rate is 15%-22%. After communicating first, use LINE or SMS to collect the order.
Maoji Market will create a multi-dimensional email list focus:
Layra also said: "Although these bonuses are small in denomination, they are obtained after customers participate in the interaction, and the usage rate is also very high."
E-commerce discounts don’t need to be high. and cultivate good interactive relationships. Even small discounts can bring great results.
Any activity will have diminishing marginal benefits. The key is to replace it frequently and create different and interesting ways to increase guest participation. The Furry Market understands the voices of pet owners very well, so it can continuously plan activities that can impress customers.
Extended reading: [Gamification Marketing Case] Website spain email list click-through game allows 5 yuan shopping credit to create a 20% conversion rate!
Email Marketing Strategy of Furbaby Market
Maintaining customer relationships is the first goal of Maobai Market’s email marketing. Compared with other social channels, email marketing has a higher reach rate and can enable more in-depth communication. Therefore, Maohai’s EDM positioning in marketing layout is to explore the in-depth needs of topics or products.
The open rate is the most important indicator of email marketing in Maohai Market, and the average open rate is 15%-22%. After communicating first, use LINE or SMS to collect the order.
Maoji Market will create a multi-dimensional email list focus: