There is no risk of losing valuable lead information.

[monira#$1244]

CRM tools make sales management much easier, with notification features that remind you to follow up with a certain lead and tell you when a new lead is researching your services. It will be much easier to find quality leads with real needs so you know which leads to prioritize and approach first to get the best response. This can help you win more sales meetings by spending less time.



If you are currently using spreadsheets to manage your leads, there is a good chance that your leads are all over the place and are probably poorly organized documents. In particular, if the head of sales isn’t checking in on how each sales rep is managing their leads, there is a good chance that they are not being properly updated either. However, when you use a CRM tool, all customer information and sales progress becomes visible to everyone (who you grant access to), making everything much clearer and preventing valuable leads from being lost. When you first adopt a CRM, it is also the perfect time to rethink your sales systems and rules so that everyone approaches and follows up in the same way.

It is easy to pass on ongoing sales when a rep quits.


Another great reason to choose CRM over Excel is that it will be much easier to pass on their accounts if they have been managing them in the CRM. The CRM should contain records of all past interactions and information learned about the customer, allowing their successor to more smoothly pick up where they left off.

Get to know your customers better


With a CRM, you can collect endless amounts of useful data. You can easily organize and view your customers’ demographics, industries, company sizes, and regions. If your CRM tool has marketing automation capabilities, you can not only identify your customers’ journeys based on their online behavior, but also the actual needs and interests of your target segments. You can even optimize your sales process after identifying the most common reasons for lost sales and carefully documenting that information in your CRM.

How Much Does CRM Cost?
 

Like I mentioned before, there are CRMs designed for every bolivia telegram number database type of company, from one-person startups to multinational corporations. This means that CRM prices can range from $50/user to $1000/user per month. Note that many CRM tools offer free trials so that you can test the waters before committing to a paid subscription.

If this is your first time using a CRM or marketing automation tool, I highly recommend starting with a cheaper option designed for beginners. Many well-known software, such as Salesforce/Pardot, Hubspot, and Oracle, are incredible tools - but they are overloaded with features, and even if you pay for each, you won't have the time to learn how to operate and use each one. We recommend such tools to large companies with generous marketing budgets and a full marketing team that can understand and utilize all the features.



On the other hand, for beginners and SMEs, we recommend looking for more affordable "starter tools". This way, you can start achieving results and integrating this new technology in a more sustainable way and avoid the risk of spending your entire budget on a tool you can't use. Our company Cloud Circus offers a CRM and marketing automation service called BowNow that includes only the essential features to increase your sales at a lower price and provides 1-1 support to ensure your entire team understands how to use BowNow.