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Contextual advertising

Posted: Mon Jan 20, 2025 5:15 am
by Maksudasm
SEO
If you want to increase sales and promote a product, you need to focus on making sure your site appears at the top of search results. That's why optimization has become such a common method for improving business efficiency. It allows you to increase traffic to your resource and improve brand recognition.

Note that SEO can be used rcs database not only by large companies, but also by small firms. This tool is used to track key indicators and promote a website in a search engine. Therefore, it has a positive effect not only in the short term, but also in the long term.

Contextual advertising
It is great for brand promotion. When using this method, you will not need to constantly monitor TIC and PR, as in the case of search engine optimization. At the same time, the effect of launching contextual advertising will cease after it stops appearing in search engine results.

The method is characterized by strong targeting and fine-tuning for a specific target audience. But the main goal of the business is to increase sales, not improve brand recognition. Therefore, contextual advertising is a secondary promotion tool.

Contextual advertising

Display advertising
It is a relatively new online promotion tool. Interactive banners are one of the ways to implement this method. They are well remembered by consumers. It is worth noting that media advertising is usually used to promote a brand.

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