5 real cases of promoting companies in ZenCase #1. The channel of the Santorini Residence hotel contains native articles, reviews, and advertising publications. During one advertising campaign, their materials were read by 55,000 users, 814 of whom clicked the "Book" button. It was possible to increase recognition and get direct sales.
Case #2. In just 4 months, the Monroe Art portrait studio was able to attract 3,000 leads using an interesting combination of tools. They prepared articles on Zen for different target audiences, and then launched advertising campaigns on the VK social network.
Case #3. The Teplodar company viber database has been developing a channel on Zen for 5 years. In 2023, article impressions exceeded 2 million, and more than 200,000 people read them.
Case #4. The Evotor company provides online cash registers for small and medium businesses. During the time they have been running their channel on the platform, they have managed to reach acceptable indicators for themselves: the price of a click-through on a link is no higher than 20-35 rubles, and the price of reading to the end is from 3 to 5 rubles.
Case No. 5. UCMS group is one of the leaders in the field of outsourcing services for payroll and HR administration. The channel in Zen helps the company attract potential clients at a price of a click-through to the site from 85 to 130 rubles. This is a good indicator for such a complex product.