Difficulty in assessing competitors.

[robiulhasan]

Too superficial an approach can distort the real picture. Solution: analyze their content, advertising, and customer reviews.
Marketing plan
Developing a Marketing Strategy: From Analysis to Action
Basic Elements of Marketing Strategy
Defining goals
The goals should be:
S.M.A.R.T. (Specific, Measurable, Achievable, Relevant, Time-bound).
Example: increase the number of leads by 20% in 6 months.
Formulation of USP (unique selling proposition)
This is what differentiates your product or service from your venezuela phone number list competitors. The USP should be clear and understandable.
Selecting promotion channels
Use the channels that are most effective for your target audience:
Social media.
Contextual advertising.
Email marketing.
Content marketing (blogs, videos).
Budgeting