TikTok trending hashtags analytics in the TikTok platform

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Shares. This metric tracks how often people repost your content or share videos independently with other users. Shares are a valuable TikTok metric for B2C brands by highlighting products featured in videos that are being bookmarked and discussed among viewers.
Audience demographics. This is a collection of TikTok metrics that covers the demographics (including the age, location and gender) of your viewership. Your social media demographics should reflect your target audience.
Trending hashtags. This metric measures how romania b2b leads often hashtags are used on TikTok. For example, you can see which hashtags result in the most reach and engagement for your individual videos. You can also find trending hashtags in TikTok’s Creative Center to understand which topics are trending across the app.
How to find TikTok metrics in the TikTok app
You can use TikTok analytics to highlight a wide variety of account-level and video-level metrics.

Next, we’ll cover in-depth what you can measure and where in the app to find these numbers.

TikTok Key metrics
Key metrics provide a big-picture overview of your account and recent content’s performance.

TikTok key metrics overview in TikTok analytics
Here’s how to access them within your TikTok profile:

From your profile, tap the ☰ menu. Select “Creator tools.”
Then, tap “View all” to see your account-level analytics in more detail (“Overview”).
In the “Overview” tab, you’ll see your TikTok Key metrics broken down by date range. You can view these metrics in 7-day, 28-day or 60-day increments (or set a custom timeframe).
TikTok metrics covered in this section of your analytics include: