Foreign trade email marketing is one of the key means to reach customers and expand business, and the quality of product selection directly determines the success or failure of marketing. A product that meets market demand and has unique advantages can make your email marketing even more powerful and easily start the journey of explosive orders. The following 10 golden rules will help you see the light in the maze of foreign trade product selection.
1. Keep up with market trends
Always pay attention to international market trends, and dig out trends from popular industry reports, hot topics on social media, and sales data from major e-commerce platforms. Market research is the cornerstone of foreign trade product selection. Dig deep into the current popular products in the target market, understand what kind of products the target consumer nepal telegram number database group needs, and carefully analyze the market status of popular categories. Is it in short supply or is the market saturated? If this step is done well, subsequent product selection will not be "pitfalls". Arranging such trendy products in advance can seize the opportunity and make your email marketing more attractive, because customers themselves have a strong interest in these popular categories.
2. Consider the differences in target market demand
Consumers in different countries and regions have completely different preferences and needs. The European and American markets focus on quality, design, and favor personalized customization; while the Southeast Asian market is more sensitive to cost-effective products. In-depth research on cultural customs, consumption habits, economic levels and other factors of the target market should be conducted to select products in a targeted manner. For example, when promoting summer clothing in the Middle East, it is necessary to fully consider the local religious clothing regulations and hot climate characteristics, and choose loose, breathable and local styles to ensure that the product can accurately hit the customer's pain points, so that email marketing will not be "playing the lute to a cow".
A must-read for foreign trade email marketing! A great guide to product selection
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