Before using various ways to add friends, please first establish a correct concept: the number of friends is not the ultimate goal of operating a LINE official account.
Because when mass distribution is sent to many inactive or irrelevant users, it will not only fail to bring significant results, but will also increase the cost of mass distribution. Therefore, some methods seem to be able to increase the number of friends by a large amount, but they will also be filled with many invalid friends. It is best to avoid such methods.
Therefore, merchants should focus on obtaining the number of useful friends, that is, taking into account both the quality and quantity of friends, otherwise it will only lead to counter-effects.
6 Strategies for Growing LINE Friends
1. Full exposure of the friend-adding tool
Ensure that the LINE friend-adding tool is exposed in all marketing bahamas phone number data channels, such as: website, social media, storefronts, brand events, product packaging, posters or DMs...etc. This is a very basic method that may be overlooked or not implemented thoroughly enough.
In addition to including a friend link, QR code or button, it is best to include a call to action to guide visitors or users to take action, otherwise the proportion of people willing to actively add friends will be low.
2. Introduce SEO to attract high-quality traffic
The quality of LINE friends comes from the quality or source of traffic. No matter how big the traffic is, if you cannot reach the right people, the effect of adding friends will be greatly reduced. Therefore, merchants also need to focus on how to improve the quality of traffic.
For merchants who already have an official website, it is an effective way to gain search traffic by introducing SEO. Although this requires a lot of time and effort, for some businesses, there is no need to create new content. They can get more search traffic by SEO optimizing the old content.