Above the fold refers to the part of a web page that is visible without scrolling. A design with a lot of advertising in this area can hinder the user experience.
Why is it harmful?
Poor user experience :
Google Page Layout Algorithm : Focuses on sites that make it difficult for users to find the actual content.
Lower Rankings : Negative user signals and algorithmic malaysia telegram penalties can cause your site to drop in the rankings.
How to avoid it
Balance content and ads : Prioritize valuable content above the fold and place ads strategically.
Improve ad quality : Use non-intrusive, relevant ads that enhance, rather than detract from, the user experience.
Monitor user engagement : Use analytics to track bounce rates and adjust your design accordingly.
3. Blacklisting sites in Google Safe Browsing
What is Google Safe Browsing?
Google Safe Browsing is a service that identifies unsafe websites and warns users before they visit them.
Why is it harmful?
Loss of traffic – Users are less likely to visit a site flagged as unsafe.
Trust Issues : Being blacklisted hurts your site's credibility.
Ranking penalties : Google may lower your site's ranking to protect users.