Types of e-commerce platforms

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You already know what an e-commerce platform is and how it works, but you should know that there are several types of them, which vary according to their development, the technology they use and the objectives they provide.

To know which one is ideal for you, you must first identify how your business operates, what you want to promote, what your products or services are, what your stock to manage is, and other important factors that will be decisive when selecting the one that suits your business.

These are some of the types of e-commerce platforms:

Custom developments
These types of e-commerce are the most used in the past, since they are characterized by having been created from scratch. Basically, they have been at the specific request of a company or person with a developer and web designer; this person creates the platform in a personalized way, focusing on the specific needs that have been requested.

Software with templates
With the growth of e-commerce in recent years, a large number of chief vp sales marketing officers email lists software programs have emerged available for different websites, which provide you with basic customizable options for your business; these platforms offer you pre-designed templates so you can create your e-commerce in a short time and without requiring any programming knowledge.

Free platforms
If we look at it from a cost-focused point of view, the most popular e-commerce platforms are the free ones. These are software with templates that offer their use at no cost, although they are usually basic and have some limitations, but they can work without problems in a business that is starting and that demands a simple operation.

Payment platforms
This is the counterpart of the previous platform; these offer you a variety of powerful and functional templates, but in exchange for this you must pay a membership, a percentage of commission per sale or another type of investment to be able to enjoy the service.

Plugin in Content Managers
There are currently content managers that are entering the world of e-commerce through plugins that can be used by users to create their e-commerce; the most popular case is that of WordPress, which has given impetus to its WooCommerce plugin.