For best results, images on landing pages should meet these factors:
Show the product or service in question and ensure that it is aligned with the context.
Show users an example of what they can get.
Show before and after the transformation.
Highlight the final “ after ” result so that users can empathize.
This example combines very small photographic images with icons that thailand mobile database do little to clarify the purpose of the page.
Another aspect to take into account is that the above-the-fold part is very important to achieve engagement at first glance and get conversions . Keep in mind that this is the first thing users see when they reach your landing page.
In fact, according to a study by Nielsen Norman Group on scrolling and user attention, 80.3% of attention is focused precisely on that area . Therefore, it is important that, if you can, you include striking visual content or a valuable Hero Image.
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If your landing page is not able to get the user to convert, all the time you spend creating ads to drive traffic to it will be in vain.
Have you ever tried to download an ebook and found that the form asks for too much information in return? For many people, this “ endless ” subscription form is a barrier, hindering the user experience and pushing them to leave without completing it.
In this case, you should follow good practices to optimize forms to avoid landing pages that do not convert.
The important thing, in any case, is that each movement and change you make has been previously tested with an A/B Test. To do this, there is nothing better than betting on professional landing page generation tools such as MDirector 's Landing Optimizer . With it, you can create landing pages that get results the first time.