Foreign trade email titles - how to attract customers to click?

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In foreign trade enterprises, emails are often used to develop customers and communicate with customers. Email marketing is a very effective and cost-effective way of marketing, and is very popular. However, what key skills should we grasp to make this marketing method achieve a more ideal effect?

Be sure to pay great attention to the email title . Designing a high-quality email title has a crucial impact on whether the customer opens the email. Therefore, we should put more effort into the design of the email title.

Before sending an email, you need to identify the recipient's country or region and learn about their customs and the language they use . Then, when editing the email title, you should try to choose a language and phrase that suits their habits. This will not only improve customer favorability, but also increase the email's open rate and reach.

The email title should contain "product name + value point"

1. Product Name
Displaying the product name directly in the title is a key step in saudi arabia telegram number database screening target customers. Some people may use some "gimmicks" to attract customers to open emails, but usually, after being attracted once, customers tend to lose interest the second time, and many of the attracted people are not target customers, which is not conducive to further customer development.

Displaying the product name directly in the title allows the recipient to intuitively understand what product is recommended in this email. Interested customers will naturally click on the email, and these customers are the target customers, which is equivalent to helping us screen customers so that we can clearly know which customers we should communicate with next.

2. Value Points
It is crucial to reflect the value that the product can bring to customers in the title. People will only pay for things that are valuable to them, so presenting the value of the product in a concise and clear way in the title will greatly affect the opening rate of the email.

3. Exclusive name
Everyone expects the emails they receive to be unique, so a "special name" can increase the recipient's favorability and make them more likely to open the email. However, entering the recipient's name one by one is undoubtedly a huge project. Geeksend Email Marketing has a label function, which can help us greet customers by name and effectively change the tone of the email.