One of the most important strategies to get your content to appear in the top search results on Google is to use and find the right keywords . This is what is known in digital jargon as Search Engine Optimization ( SEO ).
If your content isn't ranking the best , let's say you're result 1,000 for example, it's time to stop everything you're doing and read this article from start to finish!
The truth is that the trick is not complicated or science fiction at all, you just have to know where to look for what you need and, for that, there are multiple tools that will make the process easier for you! We assure you that, once you know them, you will be wondering why you had not tried it before.
Well, maybe we have an idea of why you haven't tried it:
Many of these tools are expensive.
There is a belief that if you don't use a tool that you pay for, you won't be able to find quality results.
Right? If you haven’t been encouraged to use free keyword research tools for any of these reasons, or communication directors email lists because you simply don’t know about them, read on as we present you five of the best free keyword research tools that give paid ones a run for their money and will give you the opportunity to improve your website’s SEO, regardless of the niche you’re working on. Ready? Let’s get started!
1. Google Keyword Planner
keyword planner
Keyword Planner is Google's official keyword tool and should be on the agenda of any webmaster looking to grow their website.
This tool is where you start your Google keyword research. To use it, you enter some initial words and the planner returns some word suggestions that are actually pretty good!
In addition to suggestions, you get useful information about the keywords, such as the number of searches that keyword attracts, the level of competition, and more.
One of the metrics that is especially useful is the “Historical Metrics” tab. Here you can see the average annual search volumes for your keywords. Remember that you are looking for words that generate constant traffic: a sure bet for Google to position you better and better.
Our verdict: As far as free tools go, this one is a great one. But it still shouldn't be your only solution for this task. So when used in conjunction with additional research tools, it can prove to be an excellent choice.
5 Free Tools to Find SEO Keywords and Content
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