Choose a good profile picture on Linkedin
Posted: Sat Jan 25, 2025 5:38 am
A Linkedin profile with a profile photo is infinitely more likely to be viewed than one without. It is the first element a Linkedin user will look at.
However, it is best to follow a few rules to capture the attention of a recruiter or a prospect from the first few seconds:
Use a coloured background: this is the hack of all the LinkedIn influencers who have emerged this year. By creating their own visual identity, they have become identifiable in the blink of an eye. This is the case, for example, of the employees of Coudac, the SMA agency, who have filled all their profiles in yellow.
Coudac example
Use a minimally presentable photo: we don't think we need to insist on this… We'll just remember canadian cfo email list that Linkedin is a B2B social network. All of your potential clients, recruiters, employers and partners see what you do.
Go to a professional: Don't be afraid to put yourself in front of a professional photographer's lens. This will add depth to your profile and make it easier for you to show your character.
Stand out by being creative: the more creative you are, the more likely you are to catch the attention of the person visiting your profile. Use props, play with your cover photo…
Pay special attention to your Linkedin cover photo
Many people mistakenly consider the Linkedin profile photo to be a simple graphic interest.
However, the Linkedin banner , or cover photo, is a decisive element when it comes to establishing contact. More than just a visual element, it is a real tool that allows you to affirm your value proposition.
It's the first thing a recruiter will see when you respond to a job offer, or a prospect visits your profile.
Here's what your Linkedin cover photo can do:
Show your brand universe and play with your graphic charter
Swello graphic chart
Use calls to action and encourage your visitors to download the resources they need for their business.
Germinal's banner
Describe very briefly what you do (in one sentence)
Popchef example
Take care of your graphic letter
We've already talked about the topic of the profile photo and the cover photo. In general, your graphic letter should be transcribed everywhere.
If a potential client visits your LinkedIn profile and sees a well-designed page, they are more likely to remember it.
Once they've identified your design, remembering it as an ad will allow them to relate your account to your company's services at a glance.
However, it is best to follow a few rules to capture the attention of a recruiter or a prospect from the first few seconds:
Use a coloured background: this is the hack of all the LinkedIn influencers who have emerged this year. By creating their own visual identity, they have become identifiable in the blink of an eye. This is the case, for example, of the employees of Coudac, the SMA agency, who have filled all their profiles in yellow.
Coudac example
Use a minimally presentable photo: we don't think we need to insist on this… We'll just remember canadian cfo email list that Linkedin is a B2B social network. All of your potential clients, recruiters, employers and partners see what you do.
Go to a professional: Don't be afraid to put yourself in front of a professional photographer's lens. This will add depth to your profile and make it easier for you to show your character.
Stand out by being creative: the more creative you are, the more likely you are to catch the attention of the person visiting your profile. Use props, play with your cover photo…
Pay special attention to your Linkedin cover photo
Many people mistakenly consider the Linkedin profile photo to be a simple graphic interest.
However, the Linkedin banner , or cover photo, is a decisive element when it comes to establishing contact. More than just a visual element, it is a real tool that allows you to affirm your value proposition.
It's the first thing a recruiter will see when you respond to a job offer, or a prospect visits your profile.
Here's what your Linkedin cover photo can do:
Show your brand universe and play with your graphic charter
Swello graphic chart
Use calls to action and encourage your visitors to download the resources they need for their business.
Germinal's banner
Describe very briefly what you do (in one sentence)
Popchef example
Take care of your graphic letter
We've already talked about the topic of the profile photo and the cover photo. In general, your graphic letter should be transcribed everywhere.
If a potential client visits your LinkedIn profile and sees a well-designed page, they are more likely to remember it.
Once they've identified your design, remembering it as an ad will allow them to relate your account to your company's services at a glance.