With Dual-Track Agile, UX can also be agile

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Insurance companies benefit from the same target group for both supply channels and can derive measures. These include, for example, the concentrated development of combination products, the design of administrative processes and consideration in the marketing strategy. By implementing IT solutions that take into account, for example, the different (tax) legal framework conditions, the insurer can also set itself apart from its competitors. In addition, communication with the contract parties can be made easier by implementing or expanding a customer portal, for example. Contract management can be made more cost-effective and the lead times for processing business transactions can be reduced, including by using dark or mass processing. Another positive consequence is the reduction in administrative work for the employer.

decision for or against an IT solution
For those involved - whether it is an employer or an insurance company, for example - a number of IT solutions are possible. Which of these are possible and, above all, sensible depends on numerous factors. It therefore georgia consumer email list makes sense to develop and implement tailor-made IT solutions. This should be done by trained and experienced employees who have technological expertise with extensive (industry-specific) technical and business know-how.

You can find more exciting topics from the adesso world in our previously published blog posts .
For the majority of organizations, agility means thinking in terms of minimal viable products or increments. In our role as user experience experts, however, we work on a holistic user experience and design the big picture of a product. On the one hand, as user experience experts, we are part of the team because the team pursues a common product vision. On the other hand, we don't feel like we belong to the team because the conception of a requirement is far ahead of the implementation of the same requirement. At a certain point in time, we as a team may be working on different areas of the product. This is where two worlds collide that are often difficult to unite.

One solution to this problem is “Dual-Track Agile,” which arose from the need of user experience expert Desirée Sy to adapt her UX activities to the speed of the rest of the team. She herself did not choose a name for this framework, but “Dual-Track Agile” has become established over time.

Historical Background
In 2001, the agile manifesto was published and many companies switched their product development from conventional to agile. User experience experts, who were mostly concerned with a holistic user experience and the big picture, were offended by the fact that small increments and MVPs were now to be developed and designed. This was also the case for Desirée Sy.