There are many others, but their message is the same:

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When life gives you lemons, learn how to juggle. If a crash happens on the track, forcing you to make a pitstop, use that time to make your race car faster.


And being obsessed with time management like they are, that’s exactly what ultra-higher performers and the best companies’ leaders do.

A few years ago, I had the privilege of coaching my dominican republic telegram data competitive soccer team against one of the top ranked teams in the state.

We went into it with one objective: Leave it all on the field.
Success to us was making the other team having to earn anything they took while we leveraged that match to become an even better team.

Success was about evolving as players and as a team (and that definitely happened). But something amazing happened during that game that, at the time, I had no idea would impact my professional life so profoundly.

In an unfortunate play, one of my players was injured and was down on the field. The center ref blew the whistle and ushered me to come out to inspect the injury.

While I was jogging toward the player, the other team did something amazing. They all ran to their sideline to be near their coach and began to stretch while he issued some opportune, tactical advice.

Soccer, like life, doesn’t give you many timeouts, but when you get them, the best teams and companies use them immediately and wisely.

Yes, that team played soccer really well, but their real power stemmed from characteristics much bigger than technical soccer skills.

During unplanned timeouts in business, the very best companies and ultra-high performers embrace that gift of time and leverage it as much as possible.

During the onset of the Corona pandemic, many companies felt like they were forced to get into a prone position and issue an all-stop.

Some of them may have been justified in that – but for many others, it was a choice.

The best companies began to use the time to sharpen their knives, learn how to juggle, and found time to help others.

They essentially doubled down, innovated prospecting efforts, marketed, learned new ways to work, and invested in themselves.

Meanwhile, their competitors were cutting costs, furloughing, and telling salespeople to “stand down.”