Buying a car is a very important decision , whether you are a first-time driver or are in the process of changing vehicles.
At this point, the salesperson is crucial in the customer's decision-making .
ideal car type
Knowing which type of car is ideal for each type of customer is the key to closing a sale. To achieve this goal, the salesperson needs to take on the role of consultant and assist the customer throughout their stay in the store.
Follow the tips below to try to identify the ideal type of car in each situation.
First of all, know your product
Knowing the vehicle you are selling well conveys confidence to the rcs data china and, consequently, increases the company's credibility . For this reason, the salesperson needs to master some basic information that should be on the tip of their tongue. See below:
Year of manufacture and model;
Trunk capacity;
Fuel consumption;
Motorization;
Options (air conditioning, power steering, electric locks and parking sensor);
Payment methods.
Understand your customer to offer the ideal type of car
Each customer must be served in a different way.
But don't worry, we're not talking about quality of service , but rather personalized service , as each potential buyer has a specific profile and need.
Check out some customer profiles below and the ideal type of car for each of them:
Single: “just for a few dates”
Marital status is a variable that influences the value of the insurance, but this condition can also indicate the most suitable car for your client's profile. If the client only uses the vehicle to go to work or go for a walk on the weekend, economy cars are the best choice.
What type of car is ideal for each type of customer?
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